“white atelier BY CONVERSE” is the direct company store presented by Converse footwears. Based on the concept of creating Converse’s lifestyle and its users from zero as an atelier, the concept store is filled with a wide range of shoes and rare, exclusive, original items for the realization of an unprecedented brand experience.
In the customizing space, shoppers are able to create their own unique converse by adding on their favourite patterns, words and coordinate with the vintage-like original shoe laces and accessories.